Understanding the components of viral business growth

"Going viral" is probably one of the more prominent buzz marketing terms. This is a collection of formulas and explanations on how to measure and predict virility for growing your business.

  1. Buy the Viral Loop Book

    One of my favorite books on the subject. Probably the most in-depth that I've come across.In this clear-eyed collection of case studies, ...

  2. A really nice explanation of viral marketing

    If you read one resource about viral marketing, it should be this. The author introduces the two formulae to find your viral coefficient ...

  3. Is your site really viral? Viral Branding versus Viral Action

    This is an older article by Andrew Chen, but it dives into a great analysis of viral marketing.

  4. The Science behind Viral marketing

    The Science behind Viral Marketing is a look at the key factors that drive growth in viral marketing. This is a really simple and concise...

  5. Understanding the engine of adoption

    This is a further explanation of the viral loop. Click through here to the full article!

  6. 5 crucial stages in designing your viral loop

    Designing a viral loop has multiple stages. This walks you through all of them!

  7. Eight Ways To Go Viral - Techcrunch Article

    What do Facebook, LinkedIn, Youtube, Dropbox and Skype have in common? Except for being ridiculously successful, they all enjoyed a stron...

  8. How to decrease the time in your viral cycle

    This is a pretty extensive explanation of what the author, David Skok, calls "building the machine".The articlewalks you through the comp...

  9. The viral cycle formula

    The viral cycle time is the amount of time it takes for one cycle of virility to be completed. In other words, it's the amount of time it...

  10. The Viral Startup: A Guide to Designing Viral Loops

    If you're willing to purchase another item, this is a collection of all of Andrew Chen's viral advice it's only $6!Here's the description...

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